This 15th anniversary World Carp Classic is being held at Lake Bolsena in Italy in early October and will benefit from the name of Rod Hutchinson as one of the Section Sponsors.
Italian company Drenfish, who bought the Rod Hutchinson company and name in 2008, realise that it’s a name that is known worldwide, as are their fabulous range of products. From boilies, baits and pellets to additives, ingredients and attractors, as well as rods, clothing and terminal tackle, little is left out of a range of products designed and used by one of the world’s carping legends. By continuing as a Section Sponsor they ensure that not only the 400+ competitors at the tournament know the name, but also the enormous press presence and their readerships are accessed too.
Ross Honey, founder of the World Carp Classic Tournament commented on the deal:
“The World Carp Classic has two very different, but complementary functions. It’s not only the world’s biggest and best carp tournament, but it’s also a unique marketing opportunity for sponsors. We like to encourage our sponsors to become more than that, we want them to become partners in this sensational carp fishing journey that we are all on.
Those of us who have been around a while all know of the Rod Hutchinson carping legend. We’re delighted that Drenfish work with us as partners to ensure the newer generations of carp anglers right around the world also know the name, the legend and the products.
Our ability to access literally thousands of media outlets and their respective audiences makes this sponsorship a win:win situation for everybody involved, the competitors, the audience, the sponsors and the tournament.”
